Hospice and Home Health Care Creatively Positioned at a Higher Level
Grane Hospice and Home Health Care needed a brand awareness campaign and called upon MJC to facilitate their complete advertising and marketing needs. As a result, an aggressive billboard campaign led the way throughout Western and central Pennsylvania, including the surrounding areas of Pittsburgh, Altoona, Johnstown, State College, and Harrisburg.
A CREATIVE HEALTH CARE BILLBOARD CAMPAIGN IN PA
We helped take Grane Hospice and Grane Home Health Care to the next level with a strategic brand awareness campaign that included a series of creative billboards geographically placed and contracted throughout their service area. We strategically targeted, coordinated, negotiated, and implemented a strategic health care billboard campaign, scheduled to maximize impressions consistently throughout the year. In addition, local ads and collateral materials, including a series of brochures and new trade show displays, provided consistent brand-building messaging throughout their marketing and advertising campaign.