Pinnacle Palliative Care was formed in 2019 to bring specialized palliative and hospice care to Pittsburgh, Altoona, Johnstown, State College, and their surrounding areas. Pinnacle Palliative Care needed a website to communicate their new, local brand to communities throughout Western and Central Pennsylvania.
Website Design Integrated with Care
After developing their corporate brand identity, we designed the Pinnacle Palliative Care website to match local community appeal to those seeking palliative and hospice care services. This custom, multi-page HTML site was designed to exude care throughout with comforting pictures and copy to ensure loved-ones of the local company mission to provide care-with-integrity. An easy-to-navigate interface with resource pages to explain the services and answer questions was developed. Multiple, dynamic contact volunteer and employment forms were engineered to provide reCAPTCHA secure communication for efficient response time. A sister-site, Pinnacle Catholic Hospice, was also developed and engineered into the interface of the website. Initial on-page SEO programming was strategically incorporated into the pages of the website for a strong search engine foundation.
Targeted Organic Growth
MJC also captures daily, qualified, organic traffic to the Pinnacle Palliative Care website through an ongoing custom SEO growth program, focusing on specific palliative and hospice care services offered in various markets. Visit our SEO services page to learn more about our SEO growth programs.